Five Money Beliefs I Had to Unlearn—and What Replaced Them
- Anatoly Iofe

- Sep 13
- 1 min read

Wealth failures usually trace back to one bad core belief, not one bad market call. Here are the five beliefs I had to unlearn—and the one-page policies that replaced them.
1) “More tickers = diversification.”
Reality: count is irrelevant if everything points to the same risk. Run instead: a Concentration Policy—single-name, top-10, and sector caps; track HHI monthly.
2) “Fees matter more than taxes.”
Reality: over a 30-year horizon, tax drag usually dwarfs fees. Run instead: a Tax Policy—asset location map, ±20 % realization bands, harvest rules, withdrawal order.
3) “Forecasts beat systems.”
Reality: predictions crumble; repeatable systems survive. Run instead: a Rebalance System—pre-set drift bands, batch execution days, and a decision journal that records the “why” before every big move.
4) “Products create outcomes.”
Reality: ownership and distribution structure drive results; products follow. Run instead: a Structure Checklist—ownership chart, entity purpose, funding rules, distribution triggers, and a 1031/1035 exit path if you get boxed in.
5) “Succession = documents.”
Reality: documents die in drawers; governance keeps families solvent. Run instead: a Family Huddle Agenda—cadence, owner/date on decisions, 5-minute education slot, and a parking-lot list so nothing festers offline.
What changed once I wrote these as one-pagers
Speed: Decisions moved from “sometime” to calendar-blocked next steps.
Clarity: No more debates about who does what or when to sell.
Resilience: When markets whipsawed, the policies acted; emotions watched.
If a decision can’t fit on one page, it won’t survive real life.
Educational only. Not tax, legal, or investment advice.




